Licensed merchandise buying behavior of sports fans (Gaziantep Sport Store sample)
This study has been prepared to determine licensed team merchandise buying behavior of the fans that are coming to Gaziantep Sport Store to buy licensed merchandises. Research sample comprise of 439 people who are coming to Gaziantep Sport Store between the years of 2013-2015. Frequency, percentage,...
| Published in: | Türk Spor ve Egzersiz Dergisi |
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| Main Author: | |
| Format: | Article |
| Language: | English |
| Published: |
Selcuk University Press
2016-04-01
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| Subjects: | |
| Online Access: | https://dergipark.org.tr/tr/download/article-file/200817 |