The role of the SA Advertising Research Founda- tion in communications research
The South African Advertising Research Foundation started operations in January 1975. The SAARF is financed by a levy of 0.5 per cent added by the media to their published advertising rates. The primary objectives of the SAARF are to develop an organisation for research which can conduct, promote,...
| 發表在: | Communicare |
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| 主要作者: | |
| 格式: | Article |
| 語言: | 英语 |
| 出版: |
University of Johannesburg
2022-11-01
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| 在線閱讀: | https://journals.uj.ac.za/index.php/jcsa/article/view/2172 |