The Influence of Advertising and Personal Selling on Buying Interest

Clothing is very popular these days. Advertising and Personal Sales are very important for companies to promote and influence people to be interested in buying products. The purpose of this study is to determine the effect of advertising on interest, to determine the effect of personal selling on b...

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Bibliographic Details
Published in:Almana: Jurnal Manajemen dan Bisnis
Main Author: Adi Utama
Format: Article
Language:English
Published: Bandung: Prodi Manajemen FE Universitas Langlangbuana 2020-08-01
Subjects:
Online Access:http://journalfeb.unla.ac.id/index.php/almana/article/view/1401