Optimization Decisions with Bounded Rationality in Customer-Intensive Services Under Gumbel Distributions

Customers’ bounded rationality significantly influences the effectiveness of advertising and related decision-making in customer-intensive services. This paper, based on the M/M/1 queuing model and incorporating the characteristics of customers’ bounded rationality, conducts an optimization analysis...

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Bibliographic Details

Published in:	Axioms
Main Authors:	Gang Fu, Minghui Jiang, Wentao Zhan
Format:	Article
Language:	English
Published:	MDPI AG 2025-04-01
Subjects:	customer-intensive services bounded rationality Gumbel distribution M/M/1 queuing theory game theory
Online Access:	https://www.mdpi.com/2075-1680/14/4/309