The influence of online customer reviews (OCRs) on the online-shopping intention for domestic fashion: A case study of Vietnam

The rapid growth of Vietnam's domestic fashion industry, coupled with the expansion of online-shopping, has made online customer reviews (OCRs) an important determinant of consumer behavior. This study examines how different dimensions of OCRs, including valence, quantity, accuracy, completenes...

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Bibliographic Details

Published in:	Acta Psychologica
Main Authors:	Thi Thuy An NGO, Khanh Bang NGUYEN, Minh Thuc PHAM, Nhut Thang TRAN, Huyen Trang TRAN, Cong Thanh DAO
Format:	Article
Language:	English
Published:	Elsevier 2025-10-01
Subjects:	Online customer reviews Perceived value Perceived trust Satisfaction Online-shopping intentions
Online Access:	http://www.sciencedirect.com/science/article/pii/S0001691825009527