Anglicisms in Russian and Czech marketing terminology
The article provides insight into the emergence of new marketing vocabulary in Russian and Czech languages. The general trends of the emergence of new terms in the given languages are characterized in this paper. The research is based on the assumption that most of marketing terminology is taken fro...
| Published in: | Opera slavica |
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| Main Author: | |
| Format: | Article |
| Language: | Bulgarian |
| Published: |
Masaryk University
2022-11-01
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| Subjects: | |
| Online Access: | https://journals.phil.muni.cz/opera-slavica/article/view/35339 |