THE ROLE OF RELIGIOSITY IN THE CONTEXT OF THE ANXIETY TOWARD PANIC BUYING AND COMPULSIVE BUYING IN THE COVID-19 PANDEMIC

This study explores consumer Panic Buying (PB) and Compulsive Buying (CB) due to consumer anxiety during the COVID-19 pandemic. The role of the religious moderator was also tested to influence consumer attitudes and behavior towards PB and CB to carry out responsible consumption. To empirically test...

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Bibliographic Details
Published in:Jurnal Aplikasi Manajemen
Main Authors: Hermin Istiasih, Faisol Faisol
Format: Article
Language:English
Published: University of Brawijaya 2022-11-01
Subjects:
Online Access:https://jurnaljam.ub.ac.id/index.php/jam/article/view/2751