Information needs of Trade Fair Visitors — A Survey of the Participants of Kompozyt-Expo 2018 and Fastener Poland

The article presents the results of surveys concerning the information needs of people visiting trade fairs and the conditions for satisfying these needs on the example of the participants of KOMPOZYT-EXPO 2018 and FASTENER POLAND. The results of the surveys are preceded by an overview of literature...

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Bibliographic Details
Published in:Marketing of Scientific and Research Organizations
Main Author: Proszowska Anita
Format: Article
Language:English
Published: Sciendo 2019-03-01
Subjects:
trade fairs
visitors
information needs
fair goals
exhibitions
Online Access:https://doi.org/10.2478/minib-2019-0011

Internet

https://doi.org/10.2478/minib-2019-0011

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