Quality Dimensions of Purchase Behavior Decision on Fishery Products

<p>The role of fishery product has been developed and acknowledged in terms of food security both as income sources and food supplies for developing countries. On the other hand, quality control has become a challenge in overcoming consumers’ decision to purchase the products. The objective of...

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Bibliographic Details
Published in:Jurnal Manajemen & Agribisnis
Main Authors: Nurliza Nurliza, Eva Dolorosa
Format: Article
Language:English
Published: Bogor Agricultural University 2017-08-01
Subjects:
Online Access:http://journal.ipb.ac.id/index.php/jmagr/article/view/14623