Metaverse Tourism: Opportunities, AI-Driven Marketing, and Ethical Challenges in Virtual Travel

Metaverse tourism refers to the application of immersive digital technologies—such as virtual reality, augmented reality, and blockchain—within tourism experiences. It enables users to explore destinations, participate in cultural experiences, and interact socially within persistent, 3D virtual envi...

Full description

Bibliographic Details
Published in:Encyclopedia
Main Author: Dimitra Skandali
Format: Article
Language:English
Published: MDPI AG 2025-09-01
Subjects:
Online Access:https://www.mdpi.com/2673-8392/5/3/135