Urban Semiotics in Bucharest City Center Through the Analysis of Buildings’ Names and Commercial Signs

The present research focuses on buildings’ names and commercial signs analysis as an important component of Bucharest city center semiotics in relation to place identity. Insufficient studies have focused on the direct relationship between commercial signs and place identity, and no scientific appro...

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Bibliographic Details

Published in:	Land
Main Authors:	Andreea-Loreta Cercleux, Radu Săgeată, Bianca Mitrică, Elena Bogan
Format:	Article
Language:	English
Published:	MDPI AG 2024-11-01
Subjects:	urban semiotics commercial signs advertising place identity identity construction Bucharest
Online Access:	https://www.mdpi.com/2073-445X/13/12/2025