The Use of Social Media in Political Campaigns: The Case of Croatian Local Elections

Social media appears as an important public relations tool which enables political parties and candidates to interact with citizens. Extensive literature review has shown multiple benefits of social media usage such as gaining publicity, spreading messages and mobilization of the voters. Most of the...

وصف كامل

التفاصيل البيبلوغرافية
الحاوية / القاعدة:Journal of Economic and Social Development (Varaždin)
المؤلف الرئيسي: KISIC Alen
التنسيق: مقال
اللغة:الإنجليزية
منشور في: Varazdin Development and Entrepreneurship Agency 2019-09-01
الموضوعات:
الوصول للمادة أونلاين:https://www.jesd-online.com/dokumenti/upload/separated/E-JOURNAL_DJ02_JESD_vol.6_n.2_1.pdf