The Fetishized Identity Economy: Persona Capital, Staged Class, Platform Capitalism on Short-Video Platforms
The rise of short-video platforms has transformed identity into a hyper-commodified asset, merging performative self-presentation with algorithmic governance. This article introduces the fetishized identity economy (FIE), a theoretical framework that reinterprets Marxian commodity fetishism, Bourdie...
| 發表在: | Social Media + Society |
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| 主要作者: | |
| 格式: | Article |
| 語言: | 英语 |
| 出版: |
SAGE Publishing
2025-07-01
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| 在線閱讀: | https://doi.org/10.1177/20563051251353752 |