Project Portfolio – Competitive Advantage for Design&Construction Companies Marketing Their Activities
Complex markets, intense competition, advanced technologies, demanding customers and prudent shareholders require marketing intelligent. To understand the markets evolving and how can be modeled in order to identify better opportunities before others, to beat competitors in a much more intelligent t...
| Published in: | Revista de Management Comparat International |
|---|---|
| Main Authors: | , |
| Format: | Article |
| Language: | English |
| Published: |
Editura ASE
2015-12-01
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| Subjects: | |
| Online Access: | https://www.rmci.ase.ro/no16vol5/08.pdf |