PENGARUH HARGA, KUALITAS PRODUK DAN PROMOSI PADA KEPUTUSAN PEMBELIAN KONSUMEN TERHADAP PRODUK SAMBAL TENDO

Abstract: The world of commerce today has increased various types of business that emerge in accordance with era development. Price determination, product quality and promotion that are done have to be accured. The purpose of this research is to analyze the effect of price, product quality and prom...

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Bibliographic Details
Published in:Jurnal Performa
Main Authors: Hariz Putra Arfianto, Febe Yuanita Ratna Indudewi
Format: Article
Language:Indonesian
Published: Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Ciputra Surabaya 2022-08-01
Online Access:https://journal.uc.ac.id/index.php/performa/article/view/1958