Data donation of individual shopping data to help predict the occurrence of disease: A pilot study linking individual loyalty card and health survey data to investigate COVID-19

Introduction & Background Previous studies have found shopping data could increase the predictive accuracy of disease surveillance systems and illuminate behavioural responses in the self-management of symptoms of disease. Yet, accessing individual sales datasets for linkage to health datasets...

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Bibliographic Details
Published in:International Journal of Population Data Science
Main Authors: Elizabeth Dolan, James Goulding, Anya Skatova
Format: Article
Language:English
Published: Swansea University 2023-09-01
Online Access:https://ijpds.org/article/view/2273