Use and Function of Gestures in Persuasive Business Communication: A Contrastive Study between Spanish and English
This study sheds light on the types and frequencies of kinesic signs used in business pitches by entrepreneurs in Spanish and English, as well as the functions these nonverbal signs fulfil to contribute to the persuasiveness of their presentations. The corpus consists of 20 pitches (10 in each langu...
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| Main Authors: | , |
| Format: | Article |
| Language: | English |
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MDPI AG
2024-04-01
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| Subjects: | |
| Online Access: | https://www.mdpi.com/2226-471X/9/4/145 |