EVALUATING RANDOM FOREST AND XGBOOST FOR BANK CUSTOMER CHURN PREDICTION ON IMBALANCED DATA USING SMOTE AND SMOTE-ENN

The banking industry faces significant challenges in retaining customers, as churn can critically affect both revenue and reputation. This study introduces a robust churn prediction framework by comparing the performance of XGBoost and Random Forest algorithms under imbalanced data conditions. The n...

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Bibliographic Details
Published in:Media Statistika
Main Authors: Reyuli Andespa, Kusman Sadik, Cici Suhaeni, Agus M Soleh
Format: Article
Language:English
Published: Universitas Diponegoro 2025-10-01
Subjects:
Online Access:https://ejournal.undip.ac.id/index.php/media_statistika/article/view/77839