A Holistic Quality Improvement Model for Food Services: Integrating Fuzzy Kano and PROMETHEE II

Service quality is crucial to consumer loyalty. However, it is challenging to understand and meet customer expectations effectively. Translating customer feedback into actionable insights in the service industry poses difficulties, particularly without a systematic approach that balances customer re...

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Bibliographic Details
Published in:Systems
Main Authors: Claudia Editt Tornero Becerra, Fagner José Coutinho de Melo, Larissa de Arruda Xavier, André Philippi Gonzaga de Albuquerque, Aline Amaral Leal Barbosa, Lucas Ambrósio Bezerra de Oliveira, Raíssa Souto Maior Corrêa de Carvalho, Denise Dumke de Medeiros
Format: Article
Language:English
Published: MDPI AG 2024-10-01
Subjects:
service quality
customer satisfaction
fuzzy Kano model
5W2H
PROMETHEE II
food services
Online Access:https://www.mdpi.com/2079-8954/12/10/422

Internet

https://www.mdpi.com/2079-8954/12/10/422

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