IMPACTS OF PUSHING AND PULL FACTORS ON TOURIST SATISFACTION AND RETURN INTENTION TOWARDS RIVER TOURISM IN CAN THO CITY, VIETNAM

This study was conducted to demonstrate the impacts of push and pull factors on tourist satisfaction and behavioural intention of visitors towards Can Tho City river tourism. Structural Equation Modeling (SEM) was used to analyse the data. Research data were collected by direct interviews with 235...

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Bibliographic Details
Published in:Geo Journal of Tourism and Geosites
Main Authors: Quoc Nghi NGUYEN, Van Nam MAI
Format: Article
Language:English
Published: Editura Universităţii din Oradea 2021-10-01
Subjects:
Online Access:http://gtg.webhost.uoradea.ro/PDF/GTG-4-2021/gtg.38404-738.pdf