Analysis of the breakthrough of gender equality advertisement on gender stereotypes – Take PROYA’s 2021 advertisement film “It’s gender, not border” as an example
This paper adopts text analysis to interpret gender equality advertisements, and selects PROYA 2021 “It’s gender，not border” advertisement film as a research case to analyze its breakthrough in gender stereotypes. From the perspective of advertisement creation, the breakthrough of gender stereotypes...
| Published in: | SHS Web of Conferences |
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| Main Author: | |
| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2023-01-01
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| Online Access: | https://www.shs-conferences.org/articles/shsconf/pdf/2023/27/shsconf_icprss2023_02015.pdf |