A scale development of standard components for wellness and eco-friendly hotels

This study aims to develop a scale that measures the standards of wellness and eco-friendliness in the hotel industry. The quantitative approach was utilized, and 568 respondents were received by using quota and random sampling in each region from key stakeholders related to the hotel business (e.g....

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Bibliographic Details
Published in:Cogent Business & Management
Main Authors: Wanida Onlamai, Akkhaporn Kokkhangplu
Format: Article
Language:English
Published: Taylor & Francis Group 2025-12-01
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/23311975.2025.2538709