Social Language as an Indicator of Social Presence in Online Journalism

A quasi-experiment tests six hypotheses predicting that social language would increase the feeling of social presence among readers of online journalism. Participants read eight articles in one of eight Conditions created by four manipulations: use or absence of one of the four aspects of social lan...

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Bibliographic Details

Published in:	المجلة المصرية لبحوث الرأى العام
Main Author:	Mahmoud Hamdy
Format:	Article
Language:	Arabic
Published:	Cairo University, Faculty of Mass Communication 2013-01-01
Subjects:	Social language – Participation – Interactivity – Social presence online journalism Online Journalism Social Language Participation - Interactivity Social Presence
Online Access:	https://joa.journals.ekb.eg/article_79605_855b8807f140b455286ffea8aee9115d.pdf