Are all customers really the same? Comparing service quality and satisfaction between residential and business telecommunications customers
Orientation: The study focused on the moderating role of the type of customer on the relationship between service quality and customer satisfaction. Research purpose: The study sought to examine differences in the relationship between service quality and customer satisfaction because of the type of...
| Published in: | Acta Commercii |
|---|---|
| Main Authors: | Charles Makanyeza, Darlington Mumiriki |
| Format: | Article |
| Language: | English |
| Published: |
AOSIS
2016-06-01
|
| Subjects: | |
| Online Access: | https://actacommercii.co.za/index.php/acta/article/view/348 |
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