Study of Relationship Quality with Customers on Perceived Quality and Customer Loyalty (case of five stare hotels in Mashhad city)

In marketplace of business, there is a significant attention to the concept of communication between service providers and customers. Something which is important today is having a qualified communication with customers to improve their perceived subjective quality of the service, which leads to cre...

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Bibliographic Details

Published in:	پژوهش‌های مدیریت عمومی
Format:	Article
Language:	Persian
Published:	University of Sistan and Baluchestan 2012-11-01
Subjects:	relationship quality with customers customer trust customer satisfaction relationship commitment perceived quality customer loyalty
Online Access:	https://jmr.usb.ac.ir/article_681_0df8ba4a3d512685d98a12f522e779ec.pdf