Analysis of Consumers’ Preferential Behavior on Local Textiles (Tie-Dye and Batik) in Ogun State, Nigeria

This study analyzed consumers' preferences for local textiles, specifically Tie-dye and Batik, in the Itoku Local Government Area of Ogun State, Nigeria. Itoku markets were purposefully selected due to their high sales of Adire and Batik. One hundred and fifty respondents were randomly selected...

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Bibliographic Details
Published in:International Journal of Home Economics, Hospitality and Allied Research
Main Author: Olayinka Joy Shobowale
Format: Article
Language:English
Published: Department of Home Economics & Hospitality Management Education, University of Nigeria, P.M.B. 410001, Nsukka, Nigeria. 2023-12-01
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Online Access:https://www.ijhhr.org/vol-2-iss-2/10-57012-ijhhr-v2n2-015/