Strategy of Customer-Centred Orientation of Transport Holding Стратегия клиентоориентированности транспортного холдинга

The questions of forming of customer focus of the transport-logistic holding are considered on the basis of development of strategic directions of marketing activity and system of service of customers.<br>В статье рассмотрены вопросы формирования клиентоориентированности транспортных холдингов...

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Bibliographic Details

Published in:	Problemi Ekonomiki
Main Author:	Popova Nadezhda V.
Format:	Article
Language:	English
Published:	PH "INZHEK" 2010-04-01
Subjects:	transport holding marketing activity service of customers транспортный холдинг маркетинговая деятельность обслуживание клиентов
Online Access:	http://www.problecon.com/pdf/2010/4_0/78_82.pdf