The power of product: how food advertising affects children’s perceptions of child and non-child targeted food advertising?

Abstract Background Food advertising shapes children’s preferences for unhealthy foods, contributing to poor diets and increased risk of obesity and non communicable diseases. This study explored children’s perceptions of child and non-child-targeted food advertising. Methods Open-ended online inter...

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Bibliographic Details

Published in:	BMC Public Health
Main Authors:	Julia Soares Guimaraes, Meghan Pritchard, Soulene Sabir, Lana Vanderlee, Timothy Ramsay, Charlene Elliott, Monique Potvin Kent
Format:	Article
Language:	English
Published:	BMC 2025-09-01
Subjects:	Food advertising Children Interview Purchase Thematic analysis Perceptions
Online Access:	https://doi.org/10.1186/s12889-025-24281-z