Features of innovative marketing. Особенности инновaционного мaркетингa

The article deals the concept of innovative marketing, significance, features and innovations in the field of theoretical and methodological foundations of marketing and Rolv innovation to increase the competitiveness of the country. In accordance with the requirements of the market, innovation pla...

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Bibliographic Details

Published in:	Хабаршысы. Экономика сериясы
Main Authors:	A. T. Beyzhanova, G. B. Parymbek
Format:	Article
Language:	English
Published:	Al-Farabi Kazakh National University 2016-11-01
Subjects:	innovation marketing management scientific and technological progress innovative marketing peculiarities innovative marketing
Online Access:	http://be/index.php/math/article/view/1436