THE MODERN COMMUNICATION MANAGEMENT AND IMAGE MAKING IN THE UNITED NATIONS: THE WAYS TO EVALUATE THE COMMUNICATION EFFECTIVENESS

The article is dedicated to the problems of effectiveness of United Nations communication, aimed to gain a positive image of the Organization. The author gives the detailed analyses of the specific of United nations communication and public information system, describes the main changes in the resul...

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Bibliographic Details

Published in:	Вестник университета
Main Author:	T. Shchors
Format:	Article
Language:	English
Published:	Publishing House of the State University of Management 2016-04-01
Subjects:	коммуникация общественная информация организация объединенных наций имидж эффективность коммуникации управление коммуникацией оценка реформа самооценка
Online Access:	https://vestnik.guu.ru/jour/article/view/198