Strategi City Branding Kota Surabaya Sparkling Surabaya dalam Meningkatkan Kunjungan Wisatawan

Research conducted by the author entitled "Surabaya City Branding Strategy" Surabaya Sparkling "In Increasing Tourist Visits". The purpose of this study is to find out how the Surabaya city branding strategy in increasing tourist visits. This is needed because the city of Surabay...

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Bibliographic Details

Published in:	Perspektif: Jurnal Ilmu-ilmu Sosial
Main Authors:	Caisar Pieter Vega Arwanto, Bagus Setyawan Nugraha, Agus Widiyarta
Format:	Article
Language:	English
Published:	Universitas Medan Area 2020-05-01
Subjects:	city branding, strategy city branding, tourism
Online Access:	http://ojs.uma.ac.id/index.php/perspektif/article/view/3646