Consumer ethnocentrism influence in choosing a hotel in domestic tourism – evidence from Romania and Croatia

Purpose: The role of consumer ethnocentrism (CE) in choosing a hotel is still not well explored. This research aims to identify if there is a relationship between CE and the preference of Romanian/Croatian respondents for a hotel belonging to a domestic chain vs. international (foreign) chain. Met...

詳細記述

書誌詳細

出版年:	Ekonomski Vjesnik
主要な著者:	Cristina Fleșeriu, Katarina Kostelić, Vlad Bocăneț
フォーマット:	論文
言語:	英語
出版事項:	Faculty of Economics and Business in Osijek 2023-01-01
主題:	consumer ethnocentrism CETSCALE defensive patriotism protectionism consumer preference hotel chain
オンライン･アクセス:	https://hrcak.srce.hr/file/439862