Sport, the arts, and fans’ loyalty: the role of color for sport fans
Sport fandom has attracted far-ranging research attention. Fans’ commitment, loyalty, and sense of affinity are abundantly expressed in a long list of life practices. Precisely in this context, the color that identifies each sports team has also become an important element of the game but also a cru...
| Published in: | Frontiers in Psychology |
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| Main Authors: | , |
| Format: | Article |
| Language: | English |
| Published: |
Frontiers Media S.A.
2023-10-01
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| Subjects: | |
| Online Access: | https://www.frontiersin.org/articles/10.3389/fpsyg.2023.1239085/full |