Pengaruh Bias Kognitif terhadap Pengambilan Keputusan Investasi di Platform Digital pada Generasi Y dan Z

Purpose: This study aims to empirically prove the effect of cognitive biases on investment decision making on digital platforms in Y and Z generations in Malang City (East Java). Measurement of cognitive bias considers three things: cognitive dissonance bias, overconfidence, and illusion of control....

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Bibliographic Details

Published in:	El Muhasaba: Jurnal Akuntansi
Main Authors:	Aristi Prita Isywara, Winda Rein Nimas Tasia, Fadilatur Ramadhan, Arum Prastiwi
Format:	Article
Language:	English
Published:	UIN Maulana Malik Ibrahim Malang 2024-01-01
Subjects:	cognitive bias investment decision behavioral accounting
Online Access:	https://ejournal.uin-malang.ac.id/index.php/el-muhasaba/article/view/22107