How Do We Get Paid for This? The Relationship Between Strategic Design Management and Pricing Power

The belief that strategic design leads to improved firm competitiveness is broadly recognised in contemporary research. However, much less is understood about the precise, concrete mechanisms by which organizations translate their design-based resources and capabilities into higher performance. Thi...

詳細記述

書誌詳細
出版年:Cubic Journal
第一著者: Ian D. Parkman
フォーマット: 論文
言語:英語
出版事項: Jap Sam Books 2023-08-01
主題:
オンライン・アクセス:https://cubicjournal.org/index.php/cubic/article/view/62