The Ranking of Factors in Selecting the Online Shopping Platform in Malaysia based on Fuzzy Analytic Hierarchy Process

There is an increasing number of online shopping platforms nowadays. People sometimes may have difficulties in choosing an ideal online shopping platform to suit their wants and needs. This study aims to rank the factors that influence consumers in selecting an online shopping platform in Malaysia....

وصف كامل

التفاصيل البيبلوغرافية

الحاوية / القاعدة:	Journal of Computing Research and Innovation
المؤلفون الرئيسيون:	Khairu Azlan Abd Aziz, Wan Suhana Wan Daud, Mohd Fazril Izhar Mohd Idris, Siti Nurmaisarah Zakaria
التنسيق:	مقال
اللغة:	الإنجليزية
منشور في:	Faculty of Computer and Mathematical Sciences, Universiti Teknologi MARA Perlis 2024-03-01
الموضوعات:	Analytic Hierarchy Process E-Commerce Online Shopping Platform Digital Commerce
الوصول للمادة أونلاين:	https://jcrinn.com/index.php/jcrinn/article/view/393