Selective information sampling
This study investigates the amount and valence of information selected during single item evaluation. One hundred and thirty-five participants evaluated a cell phone by reading hypothetical customers reports. Some participants were first asked to provide a preliminary rating based on a picture of th...
| Published in: | Judgment and Decision Making |
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| Main Authors: | , |
| Format: | Article |
| Language: | English |
| Published: |
Cambridge University Press
2009-06-01
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| Subjects: | |
| Online Access: | http://journal.sjdm.org/9121/jdm9121.pdf |