Consumer Behavior Analysis on Sales Process Model Using Process Discovery Algorithm for the Omnichannel Distribution System

Currently, Omnichannel distribution services are experiencing very rapid development around the world. In the Omnichannel distribution services, each existing sales channel will be connected to each other through integration capabilities so that no channels are left neglected. This is able to provid...

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Bibliographic Details
Published in:IEEE Access
Main Authors: Ferra Arik Tridalestari, Mustafid, Ferry Jie
Format: Article
Language:English
Published: IEEE 2023-01-01
Subjects:
Customer behavior
omnichannel distribution system
process mining
process discovery algorithm
sales process
Online Access:https://ieeexplore.ieee.org/document/10110986/

Internet

https://ieeexplore.ieee.org/document/10110986/

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