Word of Mouth Marketing in Mouth and Dental Health Centers towards Consumers

Influencing the shopping style of others by passing on the experiences of goods purchased or services received is a way of behavior that has its roots in history. The main objective of th is research is to analyze the effects of demographic factors within the scope of word of mouth mark...

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Bibliographic Details
Main Authors: Aykut Ekiyor, Asuman Atilla
Format: Article
Language:English
Published: Isarder 2014-09-01
Series:İşletme Araştırmaları Dergisi
Subjects:
Online Access:http://isarder.org/isardercom/2014vol6issue3/vol.6_issue.3_article01_full_text.pdf

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