Students' use of social media during the travel process

Purpose – The purpose of the study is to explore how students as an important travel segment are involved in social media during the travel process and explore the underlying dimensions of social media use by students during the travel process. Design/methodology/approach – The quantitative researc...

Full description

Bibliographic Details
Main Authors: Helena Nemec Rudež, Ksenija Vodeb
Format: Article
Language:English
Published: Faculty of tourism and hospitality management 2015-12-01
Series:Tourism and Hospitality Management
Subjects:
Online Access:https://thm.fthm.hr/images/issues/vol21no2/5_NemecRudez_Vodeb_12p