Internationalisation models and trajectories of gold jewellery in Johannesburg: a conjectural discursive approach

The gold jewellery industry is a lucrative sector. It operates within global consumer international networks. The underpinning models of internationalisation of gold jewellery from a theoretical standpoint, are key in comprehending export competitiveness potential. This means that for any company an...

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Bibliographic Details
Main Authors: Virimai Mugobo, Muzi Jeremia Manzi
Format: Article
Language:English
Published: Scientific Route OÜ 2021-07-01
Series:EUREKA: Social and Humanities
Subjects:
Online Access:http://journal.eu-jr.eu/social/article/view/1833