THE WAY TO ENHANCE THE VALUE ADDED: SATISFYING THE NEEDS OF TIME CONSCIOUS CONSUMERS IN THE FOOD MARKETS

The changes of the life style and the way of life have an impact on the preferences of food consumers. The free time not only means an opportunity to have a rest for the consumer of the 21st century, but the customers make efforts to spend it diversely in accordance with the actual trends. The accel...

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Bibliographic Details
Main Author: MÓNIKA Fodor
Format: Article
Language:Bulgarian
Published: University of Zagreb, Faculty of Agriculture 2007-04-01
Series:Journal of Central European Agriculture
Subjects:
Online Access:http://jcea.agr.hr/articles/372_THE_WAY_TO_ENHANCE_THE_VALUE_ADDED_SATISFYING_THE_NEEDS_OF_TIME_CONSCIOUS_CONSUMERS_IN_THE_FOOD_MARKETS_en.pdf