Marketing to the subsistence consumer: a comparative analysis

Marketing to the subsistence consumer: a comparative analysis

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Bibliographic Details
Main Author: Dana-Nicoleta Lascu
Format: Article
Language:English
Published: LLC "CPC "Business Perspectives" 2014-10-01
Series:Innovative Marketing
Online Access:https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/6051/im_en_2014_03_Lascu.pdf
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spelling doaj-100630ad4bee44dc825355a855fa4ab92020-11-25T03:33:09ZengLLC "CPC "Business Perspectives"Innovative Marketing1814-24271816-63262014-10-011036051Marketing to the subsistence consumer: a comparative analysisDana-Nicoleta Lascuhttps://orcid.org/0000-0001-5071-3349https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/6051/im_en_2014_03_Lascu.pdf
collection DOAJ
language English
format Article
sources DOAJ
author Dana-Nicoleta Lascu
spellingShingle Dana-Nicoleta Lascu
Marketing to the subsistence consumer: a comparative analysis
Innovative Marketing
author_facet Dana-Nicoleta Lascu
author_sort Dana-Nicoleta Lascu
title Marketing to the subsistence consumer: a comparative analysis
title_short Marketing to the subsistence consumer: a comparative analysis
title_full Marketing to the subsistence consumer: a comparative analysis
title_fullStr Marketing to the subsistence consumer: a comparative analysis
title_full_unstemmed Marketing to the subsistence consumer: a comparative analysis
title_sort marketing to the subsistence consumer: a comparative analysis
publisher LLC "CPC "Business Perspectives"
series Innovative Marketing
issn 1814-2427
1816-6326
publishDate 2014-10-01
url https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/6051/im_en_2014_03_Lascu.pdf
work_keys_str_mv AT dananicoletalascu marketingtothesubsistenceconsumeracomparativeanalysis
_version_ 1724564377032458240

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