Political Marketing’s Influence on Intra-Party Democracy
The development of the political world, mostly to have taken part in the past decades, hasbenefited greatly from the broader understanding and adoption of marketing’s instruments andconcepts. From the classical two-party system, led by established elites, we find ourselves today ina political market...
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| Format: | Article |
| Language: | English |
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Ovidius University Press
2018-01-01
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| Series: | Ovidius University Annals: Economic Sciences Series |
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| Online Access: | http://stec.univ-ovidius.ro/html/anale/RO/wp-content/uploads/2018/08/11-2.pdf |