The effects of factors influencing on user behavior intention to use mobile payment: Evidence from Cambodia

• Main Authors: Nam Hung Do, Jacquline Tham, S. M. Ferdous Azam, Abdol Ali Khatib
• Format: Article
• Language: English
• Published: Growing Science 2020-03-01
• Series: International Journal of Data and Network Science
• Subjects: mobile payment; perceived transaction convenience; perceived transaction speed; social influence; facilitating condition; behavior intention
• Online Access: http://www.growingscience.com/ijds/Vol4/ijdns_2019_37.pdf

Mobile payment is considered as a technology innovation which is being exploited and fur-ther expanded in both developed and developing or emerging countries. It is considered as an alternative method to cash payment method. This study is employed with the objective of exploring how Cambodian user behavior intention is affected by perceived transaction convenience, perceived transaction speed, social influences, and facilitating condition. Each factor is measured by different items and there are 38 items developed in this study. The data is collected by distributing questionnaires to Cambodian users and 329 questionnaires are collected successfully.