Two competitive products diffusion in heterogeneous consumer social networks with repeat purchase
Abstract This paper studies the dynamics of two competitive products diffusion in heterogeneous consumer social networks with repeat purchase. We demonstrate a threshold for the diffusion rate above which a single product can persistently diffuse in heterogeneous consumer social networks without con...
Main Authors: | Qiwei Huang, Yulin Zhang |
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Format: | Article |
Language: | English |
Published: |
SpringerOpen
2019-08-01
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Series: | Advances in Difference Equations |
Subjects: | |
Online Access: | http://link.springer.com/article/10.1186/s13662-019-2252-8 |
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