The experience of online service quality as a precedent for online satisfaction: An empirical study on travel websites
This research project aims to identify the relationship between the principal dimensions that contribute to ensuring the quality of online service (shopping, design, security, information and communication experience) and the satisfaction of the users of travel websites. The methodology used consist...
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Format: | Article |
Language: | English |
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Instituto Universitario de Investigaciones Turísticas
2017-06-01
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Series: | Investigaciones Turísticas |
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Online Access: | https://investigacionesturisticas.ua.es/article/view/2017-n13-estudio-empirico-en-los-sitios-web-de-viajes |