STRATEGIC MANAGEMENT OF COMPETITIVE AGRIBUSINESS ORGANIZATIONS MODEL

• Main Authors: Larisa Anatolievna Altukhova, Inna Anatolievna Semko
• Format: Article
• Language: English
• Published: Science and Innovation Center Publishing House 2018-09-01
• Series: International Journal of Advanced Studies
• Subjects: strategic management; competitiveness; competitive strategy; functional strategies
• Online Access: http://journal-s.org/index.php/ijas/article/view/10893

The article is devoted to solving the task of developing a model of strategic management agribusiness organizations, which should become an important element affecting the competitiveness of business entities. Obviously, one of the most important directions for further stable economic growth is the improvement of management techniques aimed at solving the problems of increasing the competitiveness of enterprises. Several provisions of the article are devoted to clarifying the nature and content of the competitive strategy, developing stages of strategic management and identifying a set of measures to implement strategies in organizations. The importance of information support as the initial stage of building an effective management system of the organization which is focused on the formation and maintenance and stabilization of competitiveness. The emphasis was placed on the need of agricultural production in the development of the grows strategy and its detailed elaboration in functional strategies from the perspective of ensuring competitiveness in the long term conditions. Purpose is the development of scientific and methodological approaches to building a model of strategic management of competitive agricultural organizations. Methodology in the article used system and situational approaches, as well as methods such as abstract-logical and comparative analysis. Results: The article has a research character that is based on the analysis of theoretical aspects and practical problems of strategic management, proposed an approach how to build strategic management model in the organization which is focused on the formation of competitive detailing advantages that allows to create specific recommendations and determine the tools for their implementation. Practical implications. The implementation of the proposed model of strategic management focused at increasing of the economic entities competitiveness based on the management of agricultural enterprises will help ensure their stable development in the long term.