Shopping Tourism Development Through Top Five Products in Yogyakarta City, Indonesia
Yogyakarta is a city tourism that has no natural tourism potential. Shopping tourism can become an alternative strategy to increase the expenditure and length of tourists stay in Yogyakarta. The research is a qualitative research. The research aims to examine shopping tourism products in Yogyakarta....
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Universitas Udayana
2021-03-01
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Series: | E-Journal of Tourism |
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doaj-211059ed82cf4e709a2e29f5bdc532832021-04-06T13:35:22ZengUniversitas UdayanaE-Journal of Tourism2407-392X2021-03-01142210.24922/eot.v8i1.6701867018Shopping Tourism Development Through Top Five Products in Yogyakarta City, IndonesiaAni Wijayanti0Amelda Pramezwary1Emmita Devi Hari Putri2Atun Yulianto3R. Jati Nurcahyo4Erlangga Brahmanto5Universitas Bina Sarana InformatikaUniversitas Pelita HarapanUniversitas Bina Sarana InformatikaUniversitas Bina Sarana InformatikaUniversitas Bina Sarana InformatikaUniversitas Bina Sarana InformatikaYogyakarta is a city tourism that has no natural tourism potential. Shopping tourism can become an alternative strategy to increase the expenditure and length of tourists stay in Yogyakarta. The research is a qualitative research. The research aims to examine shopping tourism products in Yogyakarta. The research attempts to identify top five products as the main magnetism of shopping tourism in Yogyakarta. Data analysis is conducted through reduction techniques. The research obtained top five culinary products, they are Gudeg, Bakpia, Bakmi Jawa, Kopi Joss, and Kipo, while the top five souvenir products are Batik, Silver, Dagadu, Wayang, and Miniature.https://ojs.unud.ac.id/index.php/eot/article/view/67018 |
collection |
DOAJ |
language |
English |
format |
Article |
sources |
DOAJ |
author |
Ani Wijayanti Amelda Pramezwary Emmita Devi Hari Putri Atun Yulianto R. Jati Nurcahyo Erlangga Brahmanto |
spellingShingle |
Ani Wijayanti Amelda Pramezwary Emmita Devi Hari Putri Atun Yulianto R. Jati Nurcahyo Erlangga Brahmanto Shopping Tourism Development Through Top Five Products in Yogyakarta City, Indonesia E-Journal of Tourism |
author_facet |
Ani Wijayanti Amelda Pramezwary Emmita Devi Hari Putri Atun Yulianto R. Jati Nurcahyo Erlangga Brahmanto |
author_sort |
Ani Wijayanti |
title |
Shopping Tourism Development Through Top Five Products in Yogyakarta City, Indonesia |
title_short |
Shopping Tourism Development Through Top Five Products in Yogyakarta City, Indonesia |
title_full |
Shopping Tourism Development Through Top Five Products in Yogyakarta City, Indonesia |
title_fullStr |
Shopping Tourism Development Through Top Five Products in Yogyakarta City, Indonesia |
title_full_unstemmed |
Shopping Tourism Development Through Top Five Products in Yogyakarta City, Indonesia |
title_sort |
shopping tourism development through top five products in yogyakarta city, indonesia |
publisher |
Universitas Udayana |
series |
E-Journal of Tourism |
issn |
2407-392X |
publishDate |
2021-03-01 |
description |
Yogyakarta is a city tourism that has no natural tourism potential. Shopping tourism can become an alternative strategy to increase the expenditure and length of tourists stay in Yogyakarta. The research is a qualitative research. The research aims to examine shopping tourism products in Yogyakarta. The research attempts to identify top five products as the main magnetism of shopping tourism in Yogyakarta. Data analysis is conducted through reduction techniques. The research obtained top five culinary products, they are Gudeg, Bakpia, Bakmi Jawa, Kopi Joss, and Kipo, while the top five souvenir products are Batik, Silver, Dagadu, Wayang, and Miniature. |
url |
https://ojs.unud.ac.id/index.php/eot/article/view/67018 |
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