Intermediaries in Market Economy – Classification and Objectives

Many categories of middlemen can act in a distribution channel. We consider that the efficiency of a distribution channel is strongly connected with the number, kind and even identity of the middlemen that form it. The pattern analysis of the middlemen who acts in the distribution channel implies th...

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Bibliographic Details
Main Author: Letitia Rad
Format: Article
Language:English
Published: General Association of Economists from Romania 2006-05-01
Series:Theoretical and Applied Economics
Subjects:
Online Access: http://store.ectap.ro/articole/100.pdf